Dear Friends,
I am wondering
if you have seen the launch of the Decade of the Lung 2015-2026 on European Respiratory
Congress on 28 September 2015…
It sounds like an imitation of what we are doing
since 2010 (!), when we decided to create the
Respiratory
Decade 2011-2020 as a continuation of Year of the Lung, an extremely
successful campaign launched by Professor N. Siafakas.
Probably the PR
agency which is paid by The Forum of International Respiratory Societies (FIRS)
has run out of ideas and experiences a deep creativity crisis, otherwise I
cannot understand how it is possible to use even the same words for the campaign
promotion.
We must stress that the Respiratory Decade is a non-commercial initiative and
our platform is followed and read by hundreds of people for almost 5 years.Please share on your walls!
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